Issue 61: Do We Really Care About Our Health?

Welcome back!

Let me explain…

About 60,000 or so of my oldest readers (meaning those subscribed the longest, not “age old”… ) were accidently left off of my “Send To” list.

How long? For about six months.

So, if you are receiving your “first” issue of F I T 365, my apologies to you. This is actually Issue 60. Wow.

We have now put the first 6000 of my oldest subscribers into the system and will be adding the others over the next seven days.

Since some of you may have missed… well… a lot of issues, you have the online version to look forward. That comes out next week.

It will have every issue of F I T 365 for you to browse, search, and so-forth.

Yes, I said “Friday”… but the tech gremlins attacked again.

When you see this Monday (really… truly… hopefully?… ) you will understand why it took a while.

P.S. Remember, my ezine is always freee. Always has been, always will be.

Thanks for reading.

Do We Really Care About Our Health?

Hang with me on this one…

We really do not care that much about our health.

And when I say “we”, I am including myself.

We care more about looking healthy than BEING healthy… at least most of us.

There are some exceptions. I’m not sure I am one of them.

Hey, the reason you read my stuff is because you know I shoot from the hip and always give you the straight scoop.

So, here’s my honest confession:

In the past I cared more about how I looked rather than how healthy I am.

After spending almost a month with one of the top natural food chefs in the world, I started to see how focused I’ve been on looking healthy versus “being” healthy.

There’s a huge difference. Really.

Some of the healthiest people you “see” … those who look healthy, lean, muscular, etc. … may be the most unhealthy.

Certainly not always, but in many cases this is the truth.

I’m fortunate. These days I look healthy and I “am” healthy… but I have to admit, I’ve been more into looking the part for most of my life.

So why is that?

Why is weightloss more important to us than, say, preventing cancer?

Remember — I’m being totally honest with you, so you have to be totally honest with yourself. Cool?…

What is more important to you?…

1. Shedding 20 kilos of bodyfat … or lowering your blood pressure?

2. Looking good in that dress or in that tank top… or knowing that your body has plenty of antioxidants that help prevent disease and keep you healthy?

3. Getting that “Wow, you look great!” from your friends… or FEELING great and knowing that your body is healthy on the inside?

Here’s what I know from almost a decade in this business:

The books and products that sell the most are the ones that focus on weightloss and looking better.

The books and products that sell the least are “preventative” — lowering blood pressure, preventing disease, being “internally” healthy, and so-on.

That’s just the way we humans are. We only focus on what’s in front of us.

This is not an insult. Like I said, I do the same darn thing most of the time. It’s easier to focus on “getting abs” than it is to prevent something that may never happen.

Prevention of disease is kinda like a savings-account. It’s more fun to spend than it is to save, right?

But both accounts are necessary.

If we HAVE high blood pressure, and we’ve just been told that we have 10 days to lower it or we’ll have a stroke, then ‘ll really focus on lowering it.

If we HAVE cancer, or had it, then we’re more focused on antioxidants, eliminating toxins from our foods, and prevention.

But face it: Being “healthy” isn’t sexy. It’s not something we can see, touch or feel. It is not something we get complimented on or that we can see in the mirror.

Or is it?

Can’t you have both fitness and health? A lean body and one that is primed to fight off disease? A muscular body and low blood pressure, great healthy, and energy?

Yes, you can have both.

I just think we all need to admit the truth: We’re visual creatures.

We really do care more about our looks than our health — at least MOST of us. There are definite exceptions, and if you are one of them, you are a true hero.

I’ll end with good news…

All of my books except one are “lifestyle” books. Meaning that you will be healthy AND fit by following the advice within them.

Even The Every Other Day Diet, which has received some criticism from natural food advocates because I literally tell you to go eat pizza.

But there’s a secret to your success … and to these principles: They work on the law of averages.

You do not need to eat “perfect” to be in perfect health. That TOO is a myth… and a lot of natural “foodies” can sometimes forget that the body is pretty darn tough.

You just can’t eat junk all the time and expect to look or be healthy. That’s just common sense.

But you can eat it “some” of the time and reap the rewards of being both health and looking super-fit.

The body is tough enough to deal with the occasional “poison” — sugar, starch, chemicals in food… sometimes.

Occasionally. That is the key word.

All the time? No way… you will get sick and look sick.

And folks, I’m really not talking about “moderation” here. I err on the side of eating much more good food than bad. You can’t really eat a 50/50 split of good food and bad and hope to be healthy.

But you can do that and lose bodyweight.

In fact, you can lose bodyweight eating pure junk all the time if you take chemicals or stimulants. Sure, you’ll look healthy, but you’ll be sick as a dog on the inside. That’s not what anyone wants.

So here’s your goal for the week:

Make it a point to have your cake and eat it too: Look healthy AND be healthy.

Some of the foodies (that’s what they call themselves fyi, so it’s not a bad comment!) look quite unhealthy. And some of us health guys look healthy but may not be healthy on the inside.

I am both… and you can have it all, too.

Each of the books at the bottom of this newsletter will help you achieve the best of both worlds. Pick one and go for it.

P.S. I mentioned “one” book that is not geared toward “health” but rather toward losing a lot of bodyfat. That book is the upcoming Radical Fatloss Blueprint… but it is only 21 days long.

I will never recommend this book to anyone who does not already have a dietplan in place. Ever! This is an advanced way of shedding bodyfat that only works for 21 days and should only be used 3-4 times in the year.

It’s not “dangerous” (assuming you’re healthy of course…) but it is also not a lifestyle plan. When the book comes out, just promise me you’ll do it for 21 days and then go right back to a good, solid lifestyle plan. Do that, and you’ll really have the best of both worlds.

Oh, one more thing: I use this plan myself 3 times a year. It works very well. I always drop about 12-18 lbs of pure bodyfat in 21-25 days. BUT… after that it’s over. The body needs a break.

If you go back to your lifestyle eating plan (of course I use The Every Other Day Diet) then you will not gain the bodyweight back. If not, you will.

Simple as that.

Fit Bits: Exercise Less Rather Than More

If I had to pick out the number one reason most people fail to achieve good results in the gym, guess what it would be?

Over-training. Exercising too MUCH.

Sounds counter-intuitive, but trust me: It’s quite real.

Folks write to me all the time and say…

“Jon, I don’t get it. I cannot lose bodyfat and I’m running six days a week for an hour and training in the gym five days a week for 45 minutes!”

My answer back is usually:

“You are training 4x more than me, and I’m a fitness pro!”

Look, do you take 21 aspirin for a headache, thinking the more you take the faster your pain will go away?

No?

So why apply the same logic to fitness? Only a certain amount is required. Beyond that, you are spinning your wheels.

When I wrote 7 Minute Muscle I exposed all the lies about training too long and why this is not the best way to achieve the results you want. Check it out if you want the facts.

One more thing: 75% of your progress will come in the kitchen, not in the gym or on the treadmill.

As for me, I would much rather eat smart and train less than train all the time and be forced to eat 6-8 times a day just to recover from it all.

That makes no sense to me at all.

You?

Tags: Radical Fat Loss Blueprint

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